TouchTower Benefits......

TouchTower addresses the needs of three key participants:

• Businesses are provided with a cost-effective system to present information, increase sales potential, streamline operations, expand in-house and internet marketing programs, and increase customer satisfaction.
  
• Consumers are rewarded with a state-of-the-art in-house informational and shopping experience that likely exceeds their expectations in the areas of information, convenience, selection, and value.
• Advertisers have access to an affordable new platform capable of delivering targeted interactive marketing messages to the public.
  

How TouchTower Benefits Retailers

TouchTower allows retailers to leverage the power of digital media inside their stores and on the internet to increase sales potential, expand marketing and promotions of their products. As a result, efficiency of the business operation is increased, and information retrieval as well as shopping is made easier and more enjoyable for the customers. TouchTower delivers an incredible amount of value in one easy-to-use system:

TouchTower Features

• An intuitive, fun and easy-to-use interface where shoppers can walk up and immediately start using the system with little or no learning curve
• Powerful search, scan, and preview capabilities give the public multiple ways to discover and experience the retailers' information or products
• Captures and reports data about consumer searching and browsing habits
• Supports customer information through E-mail and mailing list sign-up screens
• Offers integrated receipt, coupon, and special order slip printer
• Content and software can be automatically updated from the central server with little on-site maintenance required
  
• TouchTower is easily installed and connects to the host system through a secure wireless broadband or ethernet connection
  
• The system can be easily administered at the kiosk itself or remotely from a central office
• Every screen of the interface can be branded with your businesses logo with the option to fully brand the exterior of the kiosk

A Reliable and Secure Apple System Design

Research has shown that one of the primary reasons kiosks have failed in the past has been poor overall system design that has resulted in excessive downtime and customer frustration. Keeping this in mind, the TouchTower system has been designed for considerable field use and maximum stability:

• Apple computers and/or Touch Screen monitors
• Apple OSX 10.4.7 Tiger operating system
  
• Several types of Internet connections
  
• Apple computer server system
  

Outstanding Service and Support

By offering customers a comprehensive service and support system, businesses can be confident in their investment knowing that the TouchTower support team is available to resolve issues quickly and efficiently. TouchTower's centralized design can alert our technical staff to problems in real-time resulting in quick resolutions. TouchTower's complete product warranty and service and support package can cover every aspect of the system for up to three years from the date of purchase.

How TouchTower Benefits Consumers

TouchTower simply makes information gathering and/or shopping easier, convenient, and more fun for consumers. The TouchTower interface is extremely intuitive and easy to use, requiring little or no learning curve. Consumers can walk up to the system and immediately begin using it! Other benefits include:

• Consumers have multiple ways to discover information about retailers' services and products
• Consumers can access up-to-date information about upcoming events
• Consumers can join an e-mail list and receive special benefits such as coupons, upcoming event information, and more
  

How TouchTower Benefits Advertisers

As most advertisers know, traditional advertising and marketing methods have become far less effective primarily due to the ever increasing number of available media options today. Advertisers can no longer guarantee reaching consumers through any one method. By utilizing the TouchTower system, advertisers can combine several advertising options for greater media exposure . Local, regional, and national advertisers are actively looking for effective new platforms that deliver targeted messages to their consumers.

TouchTower can expand in-house networks to meet advertisers needs by integrating the strengths of online advertising with those of interactive, location-based Kiosk information systems. TouchTower's innovative digital system offers advertisers a new and exciting way to interact directly with consumers by delivering real-time information and advertisements to a wide variety of consumers.

Download our TouchTower™ Brochure Here